Njengoko besinixelele kwiintsuku ezimbalwa ezidlulileyo, umboniso we ziphumo yeenkampani ezahlukeneyo ayilandeli isingqisho esisisigxina. Uphawu ngalunye lusebenzisa ikhalenda yalo xa kufikwa ekuboniseni ubume beeakhawunti zabo, kwaye ayisiyiyo loo nto kuphela, ekubeni nabo bamisela isingqisho kunye nomhla apho iitheminali ezintsha ezinikezelwa unyaka nonyaka kufuneka ziphume.
Nangona sifumana ezinye iibrendi ezandisa isabelo sazo semarike zize zifumane, ngokwethiyori, ingxelo yengeniso, inyaniso yeyokuba akukho nto imileyo, kwaye ingaphantsi nakwimimandla efana nezoqoqosho. Oku kubangela ukuba kwiimeko ezininzi, i-trajectory yabadlali abahlukeneyo kwicandelo inokuthi ifakwe kwi-roller coaster apho kukho izigaba ezithe cwaka kunye nezinye ezixakekileyo. Namhlanje siza kuthetha nawe malunga nokuVavanyelwa, kuba ifemu yaseTaiwan ibiyeyokugqibela ukubonisa iiakhawunti zayo. Kwenzeka ntoni kumazwe aseAsia kwaye zithini izizathu kunye neempembelelo zedatha esiya kukunika yona ngezantsi?
Idatha
Ngokutsho GSMArena, kwiinyanga ezine zokuqala ze-2017, inzuzo yenkampani imalunga 635 iidola ezigidi. Ekuqaleni, umfanekiso unokubonakala ulungile, kodwa enyanisweni, ngu 6,5% ngaphantsi kunelo xesha linye ngo-2016, xa umvuzo wema kwi-675 yezigidi. Ngakolunye uhlangothi, idatha ibonakaliswe kuphela ngo-Apreli, ebonisa ibhalansi efanelekileyo ye-155 yezigidi zeedola, i-9,2% engaphantsi kwaleyo ifunyenwe kwi-exercise kaMatshi kunye ne-18% ngaphantsi xa kuthelekiswa no-Aprili wonyaka odlulileyo.
Ngaba kukho into ebambekayo okanye ixesha elide?
Ehlotyeni siya kukuxelela ngakumbi malunga nemeko yezemali yenkampani yaseAsia. Phakathi kukaJuni no-Agasti, ingeniso yafikelela kwi-530 yezigidi zeedola, kodwa yahlala ikude kwiirekhodi zexesha lasehlotyeni. 2015 xa umqobo we 1.000 izigidi. Kwinqaku Apho sihlalutye i-trajectory ye-HTC, sabona ukuba ukuthengiswa kwehle malunga ne-40% ngokunyuka okuthe ngqo okuhambelana namaphulo amakhulu onyaka abathengi. Njengoko ubona, akuyi kuba yinto enye kodwa ukuhla kuya kudibaniswa. Nangona kunjalo, apha kusekho indawo yokubuza imibuzo enje, umzekelo, ukuba oku kubonwa kwangaphambili kwesiganeko esinokusasazeka kwinkitha yezinye iinkampani.
Unobangela
Imeko engundoqo yokuba ii-akhawunti zangoku ze-HTC zezi hayi ezinye, zinokunxulumana ngokuthe ngqo nenani leetheminali ezithengisiweyo. Kwimeko yenkampani yaseTaiwan, ukuthengiswa kwezixhobo kukwayi-axis esisiseko kwaye oku kuya kongezwa ezinye izinto ezinje nge wamkelekile ngokuthozamileyo kwezinye iiflegi zayo ezifana UUltra.
Kwakhona, China
Ingxilimbela yaseAsia iyimbangi ngeendlela ezininzi ukuya eTaiwan, kwaye nangona isiqithi esincinci sinamandla obuchwepheshe amashumi eminyaka, inyaniso kukuba iChina ifumana umhlaba kungekhona nje kweli lizwe lincinci, kodwa ngokuchasene nezinye iinkokeli zembali ezifana eJapan okanye eMzantsi Korea. Kwakhona, ukubonakala kwemozulu enenzuzo yokubonakala kwe iinkampani ezininzi eziye zakwazi ukuzibeka kumacandelo apho i-HTC isebenze ngokulula, njengendawo ephakathi, nayo ibe nefuthe kumgca osezantsi.
Ziziphi iindlela eziseleyo?
Ngokuthathela ingqalelo le panorama, inokubonakala inzima into yokuba itekhnoloji ivele kwakhona kwaye ijike iziphumo zayo, kodwa, njengoko besesitshilo ngaphambili, amaxesha entlekele kunye ne-bonanza enye kuzo zonke iinkampani. Kwiinyanga zamva nje, i-HTC ibonise iiterminals, nangona ingenalo ulwamkelo olulindelekileyo Iimarike zaseAsia, banokuba nerekhodi elingcono kwezinye iindawo ezifana IYurophu okanye iMelika. Kwelinye icala, ukulungelelaniswa ngokukhawuleza kwiimfuno okanye izicelo zoluntu kunye nokubandakanywa kweendlela ezifana nyaniso esele siyikhankanyile ehlotyeni, inganceda inkampani ukuba yoyise olu tshintsho.
Ukwanda kokhuphiswano kuya kuba lelinye lawona macala makhulu ukuvalwa, kodwa apha ezinye iimeko zinokungena, ezifana nesantya sotshintsho kwicandelo ngokwalo kunye neendlela ezilandelwa ngabakhuphisana nabo abanokuthi baphinde bakhathazwe zizibane kunye nezithunzi kwiindawo. ngokulinganayo.
Ubhejo lwangoku
Iiakhawunti zamva nje ngekhe zigqibe ngokupheleleyo xa kufikwa ekukhawuleziseni okanye ekucutheni ukuveliswa kwee-smartphones ezintsha. Umzekelo wale nto iya kuba kukuboniswa kweephablets ezifana ne-Ocean kunye Inye iX10 eya kubonisa utshintsho oluncinci kwisicwangciso esijoliswe ekudalweni kweetheminali ezinkulu. Ezi zixhobo ziya kulungiswa, ubuncinane kwithiyori, ukukhuphisana nabanye kwiimpawu ezifana LG. Kwelinye icala, intsebenziswano kunye nezinye iifemu eziye zazuza ukunyuka okuphawulekayo kwiminyaka yakutshanje ezifana Uphando, inokuba yindawo yokusabela kwiminyaka-mali yekota elandelayo.
Ucinga ntoni emva kokufunda ngakumbi malunga neeakhawunti ze-HTC? Ngaba ucinga ukuba ilahleko yayo yomhlaba sele iqinisekile kwaye ukusukela ngoku ukuya phambili, kuya kufuneka irhoxe ukuze igcine indawo esezantsi kumanqanaba ehlabathi xa kuthelekiswa namanye amafemu okanye kuya kwenzeka ukuba kuphinde kubonwe? Unolwazi olungakumbi olunxulumeneyo olukhoyo, olufana neziphumo zabanye okhuphisana nabo njenge-Samsung, ukuze ukwazi ukunika uluvo lwakho.