Njengoba sakutshela ezinsukwini ezimbalwa ezedlule, ukwethulwa kwe imiphumela yezinkampani ezehlukene ayilandeli isigqi esingaguquki. Uhlobo ngalunye lusebenzisa ikhalenda yalo uma kuziwa ekuboniseni isimo sama-akhawunti abo, futhi hhayi lokho kuphela, ngoba futhi banquma isigqi nosuku okufanele kuphume ngalo amatheminali amasha ethulwa unyaka nonyaka.
Nakuba sithola izinhlobo ezithile zemikhiqizo ezikhulisa isabelo sazo semakethe futhi zithole, ngokombono, irekhodi lenzuzo, iqiniso liwukuthi akukho okumile, futhi kuncane nakakhulu ezindaweni ezifana nezomnotho. Lokhu kubangela ukuthi ezikhathini eziningi, umkhondo wabalingisi abehlukene kulo mkhakha ungafana nowe-roller coaster lapho kuba khona izigaba ezithule nezinye ezimatasa. Namuhla sizoxoxa nawe mayelana HTC, njengoba inkampani yaseTaiwan bekungokokugcina ukwethula ama-akhawunti ayo. Kwenzekani emazweni ase-Asia futhi yiziphi izimbangela kanye nemiphumela yedatha esizokunikeza yona ngezansi?
Idatha
Ngokusho I-GSMArena, ezinyangeni ezine zokuqala zika-2017, inzuzo yenkampani imayelana Ama-dollar ayi-635. Uma uthi nhlá, isibalo singase sibonakale sisihle, kodwa empeleni, siyi-a 6,5% ngaphansi kunaleso sikhathi esifanayo ngo-2016, lapho amaholo emi ezigidini ezingama-675. Ngakolunye uhlangothi, idatha iphinde yembulwe kuphela ngo-Ephreli, ebonise ibhalansi enhle ye-dollar eyizigidi ezingu-155, i-9,2% ngaphansi kwaleyo etholwe ngo-March sivivinyo kanye ne-18% ngaphansi uma kuqhathaniswa no-Ephreli wonyaka odlule.
Ingabe kukhona okwenzekayo noma okuthatha isikhathi eside?
Ehlobo sizokutshela kabanzi mayelana nesimo sezimali zenkampani yase-Asia. Phakathi kukaJuni no-August, inzuzo ifinyelele ezigidini ezingu-530 zamaRandi, kodwa yahlala ikude namarekhodi enkathi yasehlobo. 2015 lapho umgoqo we Izigidi ezingu-1.000. Esihlokweni Lapho sihlaziye umkhondo we-HTC, sabona ukuthi ukuthengiswa kwehle cishe ngo-40% ngokukhuphuka okuqondile okuhambisana nemikhankaso emikhulu yaminyaka yonke yabathengi. Njengoba ubona, bekungeke kube yinto eyodwa kodwa ukwehla kuzoxhunyaniswa. Kodwa-ke, lapha kusekhona indawo yokubuza imibuzo enjengokuthi, isibonelo, uma lokhu kuwukubuka kuqala kwesenzakalo esingasakazekela kwezinye izinkampani eziningi.
Izimbangela
Umbandela oyinhloko wokuthi ama-akhawunti amanje e-HTC yilawa hhayi amanye angase ahlobane ngokuqondile nenani lamatheminali athengisiwe. Endabeni yenkampani yaseTaiwan, ukuthengiswa kwamadivayisi nakho kuyi-eksisi eyisisekelo futhi kulokhu kuzongezwa ezinye izici ezifana wamukelekile ngesizotha kwezinye zezimpawu zayo ezifana U-Ultra.
Futhi, China
Umdondoshiya wase-Asia uyimbangi ngezindlela eziningi eTaiwan, futhi naphezu kweqiniso lokuthi lesi siqhingi esincane sesibe yisizinda samandla kwezobuchwepheshe amashumi eminyaka, iqiniso liwukuthi iChina ayizuzi nje kuphela ngokumelene naleli zwe elincane, kodwa ngokumelene nabanye abaholi bomlando abanjengo. Japan noma iSouth Korea. Nakulokhu, ukubonakala kwesimo sezulu esizuzisayo sokubukeka kwe inqwaba yezinkampani ezikwazile ukuzibeka ezigabeni lapho i-HTC isebenze khona kalula, njengebanga eliphakathi nendawo, nazo zibe nomthelela kumugqa ophansi.
Yiziphi izinketho ezisele?
Uma ucabangela i-panorama, kungase kubonakale kuyinkimbinkimbi ukuthi ubuchwepheshe bungavela futhi buguqule imiphumela yabo, kodwa, njengoba sishilo ngaphambili, izikhathi zobunzima kanye ne-bonanza kuzo zonke izinkampani. Ezinyangeni ezisanda kwedlula, i-HTC yethule amatheminali okuthi, ngaphandle kokwamukela okulindelekile Izimakethe zase-Asia, bangaba nerekhodi elingcono kwezinye izindawo ezifana IYurophu noma iMelika. Ngakolunye uhlangothi, ukuzivumelanisa ngokushesha nezidingo noma izicelo zomphakathi kanye nokufakwa kwezitayela ezifana iqiniso langempela esesivele sishilo ehlobo, ingasiza ifemu ukuba inqobe lolu shintsho.
Ukwenyuka kokuncintisana kuzoba ngeminye yemikhakha emikhulu ezovalwa, kodwa ezinye izimo zingase zibe khona lapha, njengokusheshisa koshintsho emkhakheni ngokwawo kanye nezindlela ezilandelwa yizimbangi zawo ezingase zikhungethwe amalambu namathunzi ezingxenyeni ezithile. kuyalingana.
Ukubhejwa kwamanje
Ama-akhawunti akamuva abengeke anqume ngokuphelele uma kukhulunywa ngokusheshisa noma ukunciphisa ukukhiqizwa kwama-smartphones amasha. Isibonelo salokhu kungaba ukwethulwa kwama-phablets afana no-Ocean kanye I-X10 eyodwa okungabonisa ushintsho oluncane lwesu eliqondiswe ekwakhiweni kwamatheminali amakhulu. Le mishini izolungiselelwa, okungenani ngokombono, ukuze iqhudelane nabanye abavela kumikhiqizo efana nale LG. Ngakolunye uhlangothi, ukusebenzisana namanye amafemu nawo azuze ukukhuphuka okuphawulekayo eminyakeni yamuva nje -Google, kungaba isiphephelo seminyaka yezimali yekota elandelayo.
Ucabangani ngemva kokufunda okwengeziwe ngama-akhawunti e-HTC? Ngabe ucabanga ukuthi ukulahlekelwa kwayo umhlaba sekuvele kwaba sobala nokuthi kusukela manje, kuzomele isule ukuze igcine isikhundla esiphansi ezingeni lomhlaba uma iqhathaniswa namanye amafemu noma izophinde ibonakale? Unolwazi oluningi oluhlobene olutholakalayo, njengokuthi, isibonelo, imiphumela yabanye abancintisana nabo njenge-Samsung ukuze ukwazi ukunikeza umbono wakho.