Fake app reviews are more frequent in the App Store and mainly affect games

Although paying attention to the criticism of others users when deciding whether or not we may be interested in a application It is a good habit, it does not hurt to be aware that, unfortunately, we may occasionally be facing fraud. A recent study on the issue suggests that fake reviews are more frequent in the App Store and mainly affect the games.

As you may already know from your own experience, not all the good ratings that we can find in application stores respond to the genuine satisfaction of their users, but, occasionally, applications request them before being able to use them. As if this source of distortion weren't enough, there is the added problem of fake reviews, that is, bought by the developers, and on which a recent study has shed some light.

More fake reviews on the App Store and between games

One of the main conclusions of this study is that false evaluations are more frequent in the App Store that Google Play (of all the applications among which false reviews have been detected, 55% were in the first and 45% in the second), something to which the new Mountain View policy of forcing users to link your reviews to your accounts Google +, although the measure has not been enough to eradicate the practice completely. It has also been proven that, by far, it is between the games where this problem is more common, with 41% of all cases located.

Fake app ratings

The business of fake reviews

Taking into account the role that user criticism plays in getting more users to choose to download a certain application, it is not surprising that, as with many other similar cases, there are those who have decided to make a business out of it, with companies with names as eloquent as BuyAppStoreReviews o BestReviewApp, and with systems sometimes as unsophisticated as copying and pasting the same text in all the accounts used

 Source: techcrunch.com

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  1.   GoodBarber Spanish said

    To get good app ratings (and not fake ones) here is an article of interest: http://blog.goodbarber.com/es/10-consejos-para-conseguir-buenas-valoraciones-en-tu-app_a163.html