An ad-parody of Surface mocks the iPad mini

Surface vs. iPad mini

Surface y iPad mini They face each other again, but this time in a funny video that an advertising company called Cinesaurus, famous for making satireS, among other things, of various technological devices (the size of the new iPhone 5 was one of its last victims), has produced to promote the tablet of Microsoft, while treating in a mocking way one of the last bets of his great rival, Apple Lossless Audio CODEC (ALAC),.

Some time ago we showed the official announcements de Apple Lossless Audio CODEC (ALAC), for iPad mini. Now, we do not know if commissioned by Microsoft or on the own initiative of Forest gibson, a creative studio called Cinesaurus has reinterpreted the video in which two hands played a virtual piano in rhythm on two iPads, putting Surface in the way. It is worth seeing, first of all, this announcement that has been echoed by important specialized portals such as Cnet o The Next Web. Here it is:

As you may have seen, Surface becomes quite aggressive against iPad mini and its robotic arm user. In some way, the ad seeks to parody in a “hooligan” way the “sweet” style of the ad for Apple Lossless Audio CODEC (ALAC), but it also projects a kind of criticism against the artificiality of the apple brand. However, we do not want to be judges of one or the other company, each one has its fans and likes it for different reasons, just to show once again the tremendous rivalry that exists between both.

Not the first time Apple Lossless Audio CODEC (ALAC), y Microsoft they employ Surface and iPad mini to discredit each other. In recent days we have had tense crossovers of statements between directors of the two companies in which each one tried to defend why theirs was a better option. Tim Cook began by saying that the Surface was a device confusing and limited and had his reply in the words of Steven Sinofsky who stated that the iPad mini was too expensive for purely recreational use.

Here we have the latest episode of this war of companies (and fans).


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