Apple products create a huge attraction. At each product launch, we see avid shoppers rushing for them like crazy and that in a few days, the distribution problems begin. The case of iPad mini It is identical, but it seems that this time it is not only due to the huge sales, which exist, but to certain problems in the production line of the screens.
Among the specialized media there seems to always be a tension between the recognition of the quality of the apple products and a certain curiosity to see if any of the new models is not an even more resounding success than the previous one, but this has not yet been achieved. last. The American brand is still the goose that lays the golden eggs.
Although, we have seen how in its last two star products, the iPhone 5 and the iPad mini, there have been distribution problems derived from problems in the assembly line. At Foxconn they could not produce smartphones at the speed that consumers demanded and this created delay.
Something similar is happening with the manufacture of the 7,9-inch tablet screen. AU Optronics and LG are unable to produce the required number of displays so that they are then assembled and that way the devices reach the customers.
Esto has affected the sales forecast in a significative way. Those of Cupertino had to reduce the initial 10 million units to between 6 and 8, a figure yes it has been reached. The forecasts for the 2013 quarter are for 13 million units. This indicates that the small tablet of the disciples of Steve Jobs accelerates more and more and that each time this model will have a greater importance in the company's sales in terms of tablets. It is estimated that in 2013. , 50% of the tablets sold by Apple will be iPad mini, a total of 50 million out of 100.
In any case, the interesting thing would be that these problems were solved and that the two weeks of waiting that they give us if we buy the product in their store will be reduced to 1 single week or days.
Source: Applezone