The CEO of Samsung Display, one of the divisions of the South Korean company, has reported that they are having problems when trying to sell the AMOLED technology that they use on the screens of some of their devices, including the flagship smartphone of the firm, the Galaxy S5 or the latest tablets launched on the market, the Galaxy Tab S. Although experts have confirmed the advantages of this type of panel over LCD, there are other reasons why the competition discards the idea of doing this business with Samsung.
Park Dong-geun is the CEO of the Samsung Display division belonging to the tech giant. This part of the company is dedicated to the manufacture and development of the necessary technologies and the screens that the terminals assemble upon arrival on the market. Lately with the release of the Galaxy Tab S, the debate about the advantages of Super AMOLED technology has been on everyone's lips again (Super Active-Matrix Organic Light-Emitting Diode). Samsung has actively and passively tried to demonstrate that it is the best option, for example, with one of his latest promotional videos. They also have the support of experts such as DisplayMate that have cataloged the Galaxy Tab S as the tablets with the best screen on the market.
Park, participated yesterday in an event in Seoul, in principle it was an inconsequential act but that has gained interest thanks to the words of the leader. There, he reported that his division is had poakmas to reach agreements with other companies to supply them with AMOLED screens. "Currently, the problem is that we have nowhere else to sell our products other than the mobile division of Samsung Electronics," he said. If the advantages of these panels over LCDs are proven, why aren't other manufacturers interested in them?
To the enemy or water
It is well known that Samsung provides or participates in the manufacture of some components for other manufacturers, even if they are close rivals such as Apple Lossless Audio CODEC (ALAC),. However, not all of them have the relevance in the market of those from Cupertino, who "can afford that luxury" of collaborating with their main competitor. Even so, they are trying to remove Samsung influence in your products for the future. The rest, aware that Samsung is one of the rivals to beat, prefer to use other options, knowing that they are inferior, for such do not fill the coffers of the company.
Another point has to do precisely with money, some of these manufacturers are happy with the performance of their LCD panels, and do not consider it appropriate increase spending dedicated to the screens of the devices that they would have to face if they decided to switch to the AMOLED technology proposed by Samsung.
Source: CNet