The iPad sells more copies of old models than new ones

After the astronomical income data that he presented yesterday Apple Lossless Audio CODEC (ALAC),, it is time to reflect more slowly on the figures offered by the results of this Q1 de 2013. The numbers are astronomical, without a doubt, and the sales data apparently encouraging, however, there are certain details that are worth taking into account and reviewing when analyzing the real situation of the company and is that the net profit Apple is a bit more discreet than in previous periods.

The panorama in Apple Lossless Audio CODEC (ALAC), not as good as it might sound. It is true that those of Cupertino have broken the absolute record of sales of their products and the income data is the most bulky in its history. However, if we browse a bit through the details that surround all these impressive headlines, we may find the odd bittersweet point for company that also follows losing market value: up to 12% on the last day, report in Expansion.

The stock market, of course, acts in anticipation of what may happen in Apple Lossless Audio CODEC (ALAC),. In this sense, although those of Cupertino have increased their spending on R&D, the fundamental problem, according to Media-tics.com analysts, is that the company continues to depend to a huge extent on the two great flagships of the Jobs era, that is, the iPad and iPhone. In fact, except with the sole exception of iPad mini, who it's working really well, Apple Lossless Audio CODEC (ALAC), It has not presented any new groundbreaking gadget in recent years, but has dedicated itself to redounding on these two devices. For 2013, however, there is talk of a new device that could bring a breath of fresh air, a television in particular. Tim Cook has not denied that possibility but it is too early for confirmations.

Another important piece of information is the one that we advance in the headline. Despite the fact that the apple sells a large number of devices, its profit margin is lower because it does not manage to generate as much demand for its latest generation products as it does for the "cheaper" ones. Media-tics states in this regard that the iPad 2 sold more units than the fourth generation and the iPad mini, and that although the sales of the latter were better than expected, it is precisely the team of Apple Lossless Audio CODEC (ALAC), that lower net profit contributes to the company.