Windows tablets may never dethrone the iPad in sales or even come close, but what is undeniable is that little by little, and despite the prices, not only are they making their small niche in the market, but they are I could even say that in some areas, especially Microsoft tablets, they are managing to gain that kind of leadership that makes them the great reference. A new one has given us a new sample of their popularity, stating that they surpass even Apple tablets in user satisfaction.
The keys to the success of the Surface
With what weapons has he obtained Microsoft that its users surpass those of Apple Lossless Audio CODEC (ALAC),? Some of the reasons are pretty obvious and won't surprise anyone too much, starting with the fact that, according to this study, their users trust their tablets more for a good number of daily activities, especially those most related to work, such as the use of word processors (63% compared to an average of 30%), the performance of online banking (53% compared to 40%) or even to consult the mail (76% compared to 61%).
Other reasons that were relatively predictable have to do with software and accessories. Specifically, users of Surface are more satisfied than others with the vvariety of pre-installed applications that they can enjoy (no doubt having access to desktop apps is an advantage of Windows 10) and also with the official accessories (Indeed, and in accordance with the hybrid nature of this device) they are the ones that use mice, stylus and keyboards the most).
There are some keys to the success of the Surface that may surprise us a little more and is that it is also the device that has scored the best in the design section, which has always been the jewel in the crown in Apple Lossless Audio CODEC (ALAC),. It must be said, in any case, that what users were asked to rate in this section is not only the attractiveness of the device itself, but also the size and quality of the materials.
The news is good for everyone, equally
It must be said, however, that despite this small great triumph of Microsoft about Apple Lossless Audio CODEC (ALAC),, the news that this study leaves us is good for everyone. First, because user satisfaction with their tablets, as a whole, is growing: The fall in tablet sales is always talked about as proof that they are losing interest as a device, but the reality is that users are happy with them and more and more, which means, incidentally, that the innovations being introduced are heading in the right direction.
Second, it must be said that the scores obtained by all manufacturers are quite high and that the differences between Microsoft y Apple Lossless Audio CODEC (ALAC),, which occupies the second position, and Samsung, which occupies the third, are quite small: those of Redmond have achieved 855 points out of 1000; those of Cupertino 849 and the Koreans 847. Even those that remain in the last position of the ranking, Amazon, they achieve 834 points, which could continue to be considered a remarkable one.
In fact, a curious thing, but very in line with the data that we have seen in other analysis of iPad sales, it seems that more than the manufacturer, is that the greatest impact on satisfaction levels would be the size of the tablet : Users of tablets around 12 inches are the ones who give the highest scores that go down to 824 among those under 8 inches. Of course, it must also be borne in mind that most of the larger tablets are professional tablets, with the best hardware, while the 7-inch tablets are mostly entry-level tablets.
What do you think of these data? Do you think it could be that finally Microsoft will overtake Apple Lossless Audio CODEC (ALAC), y Samsung in the race to the best tablet of 2017?
I own the Surface Pro 4 and several Ipads Pro… .. and I can't say at all that I'm more satisfied with the Surface… .. working on the Surface screen is awful… .. everything looks tiny… .. Windows 10 it is not adapted for tablets…. if you connect the Surface to an external monitor then it is something else….
Well, I am delighted with the Surface Pro, there is no color with the ipad, I prefer the MS one a thousand times, apart from being a tablet and a pc. And what you mention that it looks tiny is as easy as customizing the scaling or changing the dpi if they are old desktop applications, it has no major problem.