With the rise of tablets and smartphones As we have seen on other occasions, a multitude of small firms emerged that sought to take their place in the consumer electronics sector. Although we saw the most numerous cases in China, the truth is that in Spain we could also find brands like Wolder whose objectives were in the domestic market.
This Cantabrian firm has been dragging negative results in recent months that have forced its managers to make strong decisions, including the disappearance of the technology section. Below we will tell you more about this measure and what it can translate into. Are we facing its final end or will the brand continue to exist in other sectors?
Wolder disappears
The news that has had the most repercussions in newspapers and specialized portals or not throughout the country is the dissolution of the division of tablets and smartphones. However, it must be clarified that this closure is not total. The company is divided into two parts, Wolder Electronics, which is the one dedicated to terminals in the strict sense and which is the one that will close, and the parent company, which will continue to be maintained in other sectors such as machinery.
What does this measure mean?
As collected by websites such as gizlogic, the consumer electronics section was the one that provided the half of the turnover Wolder's annual. On the other hand, it had a third of the approximately 150 employees of the firm. Among the causes that may have led to this decision we could find the push of other local and foreign firms, especially Chinese, and smaller resources that would prevent the creation of greater strategies, especially advertising.
The other repercussions
What has attracted the most attention has been the impact on employment that the disappearance of Wolder Electronics will have. It is estimated that some 55 people they will end up swelling the unemployment lists after the ERE that the company presented in May as part of a major restructuring. As we said before, the company operates in other fields, including DIY and gardening.
Do you think that Wolder's current situation was something that had been in the making for years? What do you think could have been other factors that have led to this situation? We leave you available more related information such as, for example, star terminals which in its day launched the firm so that you can learn more about yourselves.